Wow, my first blog post. Do people even blog anymore? Isn't blogging so yesterday and being a blogger passé? Shouldn't I be on youtube, TikTok, Snapchat, you know... the hip media channels (psst... I think SnapChat isn't as hip anymore), where you don't need to know how to read or write? I don't know. I suppose. Until you see goofying off, making an ass of myself to sell more books, I'll share the introduction of my first book called "Cut The Bullshit" here for now...
You are being lied to every day. ‘Okay, so what?’ you might be saying. Most of us already know that. But here’s the interesting part: You are falling for it!
Here, I’ll prove it to you.
Look back at the cover of this book. You may have picked it up because you saw the names Oprah and Elon Musk on the cover, but did you read the fine print? Most people don’t read the fine print, and the world is full of it. That’s what this book is all about, helping you figure out how to cut through the BS and see the fine print for what it is.
This world is a manipulative and deceptive place. That doesn’t mean that all hope is lost and you should become an anxiety-ridden pessimist ready to give up. No, not at all. This book isn’t about tearing down your dreams; it’s about teaching you how to go after them realistically. Realism is scarce these days.
Think of all the most popular gurus of the self-help industry, Tony Robbins, Rhonda Byrne, and Louis L. Hay. They’re all making money off of vulnerable people, and they aren’t even original in the way they do it. They all have some twist on what is basically the same idea: Think good thoughts and good things will happen. Mix that up with some great branding (aka smoke and mirrors) and throw in a dose of victim-blaming or pseudo-science, depending on the guru, and you have yourself a self-help empire. I’m not kidding about the victim-blaming. Just Google Tony Robbins and the Me Too movement. But it’s really no surprise that the giants of the self-help industry aren’t crazy about people standing up for themselves and becoming stronger. They make their millions off the emotional trauma and helplessness of others.
There must be a gazillion books out there regurgitating the same bullshit ideas, milking a society deprived of motivation, and selling them just that: motivation. They are essentially selling nothing. They might as well hand you a nice jar of snake oil.
The idea behind their enterprises is to make you feel insecure and unhappy with your life. Nasty stuff for an industry supposed to be about helping people. They need you to think you’re doing something wrong. If you aren’t fucking up your life, then how are they supposed to sell you the magic pill to help you fix it?
They’d like you to think that all successful people have a life of luxury and no emotional baggage. Do you have that? No? Well, then you’re screwing up this life thing royally. If you weren’t, you’d already have a house, two gold credit cards, and a Ferrari.
Skills? Sure, they might talk about skills sometimes. But skills aren’t the most important factor. Positivity is the real key. If you think good things, good things will happen. The universe is water, and you must create the flow, which will perpetuate the stream, which will become an ocean, and it all begins with an idea.
Are you dry heaving yet? I think I need a paper bag.
If that’s the sort of philosophy you were hoping for when you picked up this book, I’m sorry but you’ve come to the wrong place. I’m not here to rip people off with superficial positivity nonsense. I’m not here to tell you to feel bad about everything that you are and everything that your life is. That’s for you to decide. I’m just here to point out where the bullshit is, and help you cut through it.
I’m motivated to cut through the bullshit because I’ve seen firsthand how the self-help industry preys on struggling individuals searching for answers. My mom was always looking for a way out. My dad left her, and as a struggling single mother trying to raise a kid with a rocket stuck up his ass (let’s just say I was a handful), I always remember her being pretty unhappy. She didn’t know how to find her own way out of that unhappiness, and she filled our home with the books of the gurus, hoping they’d give her the answers she needed. She never found answers in those pages, and when I read through them in my tumultuous teen years, I didn’t either. It’s because there aren’t any. All you’ll find are pretty-sounding words masquerading as answers. But those will never help you, and it isn’t because you didn’t buy into it enough, didn’t try enough, or didn’t buy the third-level master class, or whatever other add-on packages they’ll try to sell you. It’s because it’s all bullshit.
Okay, so I’m fed up with traditional self-help books, but why does that, in itself, make me qualified to give advice? Well, first off, I don’t believe in advice. I’ll ask questions and I’ll tell you a few of the things that I’ve done to get where I am in life. You can take or leave these options, and some of them you should leave because everyone is different. I can never tell you for sure what will work in your life. The point of this book is to get you thinking. I can’t give you any concrete answers. I can’t tell you exactly, step-by-step how to build your life, but the truth (sorry if it’s a tough pill to swallow) is that nobody can, and anyone who says they can is a liar.
Every single person has a different story, a different path to follow. Let me tell you a little about the path my life has taken. By most standards, one could consider my life path...well...interesting. I was never a great student (truth bomb here: a lot of successful people sucked at school, from Winston Churchill to Jack Ma). I finished high school, but I hated it. I didn’t have my first girlfriend until I was twenty-two. I was insecure and gangly and had a face covered in pimples.
By the time I was in my early twenties, I found myself totally disillusioned, just completely disappointed with how my life was turning out so far. Adulthood wasn’t anything like I’d imagined it would be. I wasn’t getting laid. I wasn’t having fun. I wasn’t smart (or so I thought. Found out later that I’ve actually got an above-average IQ). All I really did at this point in my life was watch movies, listen to music, and feel sorry for myself.
Fast forward a few years, I was hanging out with Snoop Dogg ( an unimaginable childhood dream as I was a huge fan of the genre), pitching business ideas to Mark Cuban, bringing in a steady income, advising new and up and coming businesses, recording music, all while running a very successful company of my own. So how did I make such a huge change in my life? Well, that’s what we’ll get into in this book. I’ll tell you what worked for me, what I think is bullshit, and some of my personal philosophies in life, but it’s on you to figure out if my experiences relate to you. This book doesn’t have answers, only questions and possibilities.
What do you say? Are you ready to destroy the BS with me? This book will cut all kinds of bullshit from bullshit of the mind to business bullshit, and all of the bullshit that clutters our relationships. If you aren’t ready to throw this book across the room yet, then I’ll see you in the next section!